The pressure of social media

Ecommerce has evolved a lot since its start. It hasn’t always been well-designed stores with extensive features and carefully-planned user experiences. A lot of what is fundamental and basic today was revolutionary when discovered at its time.

Following his invention, two businesses used Michael’s invention: Gateshead SIS with Tesco and Bradford Centrepoint with Wm. Morrison. This allowed consumers to open their TV and choose groceries from a local supermarket. The order would then be sent through the phone line to a local Tesco, where the ordered items would be packaged and sent to the consumer.

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